It’s entirely possible to turn somebody’s attitude negative (you see it every day), so why can’t we turn their attitude positive? New research shows that even complex attitudes like gratitude, empathy and optimism can be learned. Great companies, like Caesars Palace, have discovered ways to teach employees exactly what a great attitude looks like–and that’s why they’re setting new records for customer satisfaction.
In this program, you’ll learn the Behavioral, Psychological, Cultural and Operational drivers of great attitudes, and how to put them into your organization.
This 60-minute teleconference and webinar called “Teaching Employees to Have a Great Attitude” will show you how to:
- 4-Question Test to discover if your company is teaching employees good or bad attitudes
- Use a revolutionary technique called “Word Pictures” to define exactly which behaviors create a great attitude (and which behaviors and attitudes should never be allowed)
- Behavioral, Psychological, Cultural and Operational drivers of great attitudes and how to implement them in your culture
- 3 techniques that teach “learned optimism” and “empathy” and other foundational attitudes
- How to quickly eliminate blame and other negative attitudes that destroy positivity
- Learn about a shocking study that found that 60% of managers disagree when asked to watch a video of an employee in action and rate whether the employee showed a great attitude or a terrible attitude
- And then discover how to get all of your managers in total agreement about what does, and does not, constitute a great attitude
- How a psychological technique called “positive labeling” can radically improve people’s behavior (and immediately elevate their mood)
- 2 step script every manager can use at daily/weekly staff meetings to spark innovation and reignite employees’ passion
- How to create heroes in your organization that re-energize employees and teach them how to have the right attitude
- 2 questions that reveal emotional landmines that can make even people with great attitudes turn negative (and learn how to disarm those emotional landmines quickly)
DATE & TIME:
This 60-Minute LIVE Webinar & Teleconference is being held on Thursday, November 10th, at 1:00 PM Eastern time. 24 hours before the event, you will receive an email with detailed instructions for calling in and downloading handouts.
PRICING:
This 60-minute interactive session is $249 $199 only for the first 100 registrants. You can invite as many colleagues as you’d like to listen in at one site or location, using a single phone line and one computer. You will also get slides to download before the session.
LEADERSHIP IQ has been featured in:
THE FACULTY:
Mark Murphy, Chairman & CEO of Leadership IQ

Mark Murphy is one of the country’s leading management & communication experts. Mark has lectured at Harvard Business School, Yale University, and more. His clients include Microsoft, IBM, GE, MasterCard, Merck, AstraZeneca, MD Anderson Cancer Center, Johns Hopkins, and hundreds more.
Mark leads one of the largest leadership studies ever, and his groundbreaking work has appeared in Fortune, Forbes, Business Week, Investor’s Business Daily, The Washington Post, The Los Angeles Times, and many more. He has also appeared on ABC’s 20/20, CBS News, Fox Business News and NPR.
Mark has authored 4 bestselling books, including HARD Goals: The Science of Extraordinary Achievement, Hundred Percenters, Generation Y and the New Rules of Management, and The Deadly Sins of Employee Retention.
Mark Murphy is a 3-time nominee for Modern Healthcare’s “Most Powerful People in Healthcare” Award. And Mark won the Healthcare Financial Management Association’s Helen Yerger Award for Best Research.



