Leadership Training Programs for Effective Leadership
Research-Driven Training by New York Times Bestselling Author Mark Murphy | Founder of Leadership IQ
Leadership Training That Builds World-Class Leaders
Leadership IQ's leadership training programs are designed to build world-class leaders using research-driven techniques. Unlike generic "off-the-shelf" training, these programs focus on practical behavior change – giving leaders specific tools and scripts they can apply immediately on the job. The result is training that doesn't just inspire leaders, but actually equips them to drive real improvements in their teams and organizations.
Program Goals
Each leadership training program is built to instill essential leadership skills and habits that lead to positive, measurable changes. The core goals include improving communication (e.g. giving feedback, resolving conflict), boosting team engagement, strengthening decision-making, and ultimately developing more effective, emotionally intelligent leaders who can lead others to high performance. All training content is grounded in Leadership IQ's ongoing research on what drives leadership success, ensuring that every lesson targets behaviors proven to improve employee engagement, accountability, and results — aligning individual growth with organizational goals for long-term success.
Primary Audiences
Leadership IQ offers programs for leaders at every level. Whether you're training new leaders stepping into their first supervisory role, middle managers, or senior executives, the content is tailored to be relevant and impactful. For example, high-potential individual contributors transitioning into leadership roles can join programs like Emerging Leaders, which helps them gain confidence and learn to think and act like leaders. Seasoned managers and department heads benefit from advanced courses on topics like driving change and coaching employees. Even C-suite executives can engage in specialized training or one-on-one executive coaching to address their unique challenges. In short, the audience ranges from up-and-coming leaders to experienced executives and HR professionals tasked with developing leadership talent across the organization.
What Makes Leadership IQ's Training Different
A quick look at our research-driven approach to leadership development — and why generic training doesn't work.
Choose Your Training Path
Leadership IQ offers leadership training programs at every level of intensity and customization. Whether you need a fully customized onsite engagement, a self-paced online course you can complete at your own pace, or a structured certificate program aligned to your career goals, there's a program designed for your organization's needs and budget.
Customized Leadership Training Delivered at Your Organization
Leadership IQ's onsite leadership training programs are fully customized, 1–2 day intensives delivered at your organization by New York Times bestselling author Mark Murphy. These are high-impact, interactive experiences designed around your specific organizational goals, culture, and challenges — not generic "off-the-shelf" sessions. Every workshop includes pre-event consultation with key stakeholders, audience-specific customization, interactive exercises and role-plays, and post-event resources.
Below are three of our most popular onsite training tracks. Each can be delivered as shown or extensively customized — organizations regularly mix and match modules from across our entire catalog to create a program that's uniquely theirs.
This flagship 2-day program is designed for people managers at every level — from frontline supervisors to senior directors. It tackles the practical, day-to-day skills that separate great managers from average ones: how to set clear goals and hardwire accountability, how to coach rather than micromanage, how to motivate every tier of performer, and how to communicate difficult messages without triggering defensiveness. Participants leave with specific scripts, tools, and techniques they can apply the very next day to drive measurable improvements in their teams.
Execute Without Excuses
- How to get every employee focused on hitting their goals
- How to align employees' goals with your goals
- How to give motivating and constructive feedback
- Why only 31% of employees clearly understand their goals
- The 3 rules for hardwiring accountability
Do More Coaching And Less Managing
- 6-question test to assess if you have the "coaching mindset"
- How coaching changes when focused on performance issues vs. goals
- The difference between coaching vs. managing vs. mentoring
- 3 drivers of trust between manager and employee
- How to stop using feedback and instead use Constructive Dialogue
Motivating Employees to Go "Above and Beyond"
- Management errors that actively demotivate your staff
- The 5 types of employees — and how to motivate each
- Setting psychologically powerful goals for your team
- The 2 most effective motivational techniques
- How to make your team members 500% more enthusiastic
Motivating the Middle Performer
- Are you ignoring 70% of your workforce?
- Why managers don't focus on middle performers
- The 5 types of middle performers — and how to manage each
- The 2 most common mistakes that totally demotivate employees
- Transforming mediocre employees into high-performance superstars
Best Practices for Employee Retention
- Why the employees you want to retain are most likely to leave
- Where to focus your employee retention efforts
- Early warning signs that a favorite employee is getting ready to quit
- What causes seemingly happy workers to be secretly dissatisfied?
- 8 steps to stopping your best employees from quitting
Best Practices for Managing Low Performers
- The philosophy of "improve or remove"
- Diagnosing your low performers
- Determining whether to remove or improve slackers
- Distinguishing between Talented Terrors and Bless Their Hearts
- 5 simple steps to improving any employee's performance
Can't We All Just Get Along?
- Why 9 out of 10 workplace conflicts are never resolved effectively
- Root causes of manager/employee clashes
- The "magic word" that instantly eliminates animosity
- Developing a collaborative office environment
- How to foster productive disagreement without harmful conflict
How to Speak So Others Will Listen
- The mistake 93% of managers make in communicating
- The 4 styles of communication: which one is yours?
- Matching your message to the listener's communication style
- 6 steps to becoming a world-class communicator
- Persuading through communication rather than authority
Finding Time To Be A Leader
- How to distinguish between Green, Yellow, Orange and Red Light Work
- Which activities should be delegated vs. eliminated
- Identify and eliminate the Top 10 timewasters
- 3-part Meeting Achievement Checklist that saves 15 minutes per meeting
- The 1 question you need to ask yourself every morning
Speak The Truth Without Making People Angry
- How to use Fact-Based Communication (Facts, Interpretations, Reactions, Ends)
- Scripts for delivering tough messages without defensiveness
- How to avoid "trigger words" that instantly make people defensive
- The "Compliment Sandwich": what it is and why you shouldn't use it
- How to "Restart" and "Redial" conversations that aren't working
These are sample curricula only. Every onsite program is customized based on your organization's specific needs. Organizations can mix and match modules from across our entire training catalog to build a truly bespoke leadership development experience.
Inquire About Onsite TrainingLive Online Leadership Training Tailored to Your Team
For organizations that want the customization and interactivity of onsite training without the logistics of an in-person event, Leadership IQ offers custom live virtual leadership training. These are not pre-recorded webinars — they are live, facilitated sessions delivered by Mark Murphy, designed specifically for your team building and leadership development goals.
Single-Session Workshops
A focused 1–2 hour live virtual session on a specific leadership topic — ideal for lunch-and-learns, all-hands meetings, or targeted skill-building. Every session includes Q&A, real-time interaction, and practical takeaways. Topics can be drawn from any of our 25+ leadership competencies or customized to address a specific challenge your organization is facing.
Multi-Week Virtual Curricula
A structured series of live sessions — typically one hour per week over 6–8 weeks — that progressively builds leadership capabilities across your management team. This format provides the depth of an onsite program with the scheduling flexibility of virtual delivery. Each session builds on the last, with assignments and practice between sessions to reinforce learning.
What's Included
Every custom virtual engagement includes a pre-survey to gather data specific to your group (which Mark weaves into the training), full customization of content and examples to your industry and challenges, a recording of every session that your organization keeps for reinforcement and future onboarding, and downloadable resources including slides and handouts.
25 Leadership Training Courses on Every Critical Competency
These 25 courses (each approximately 1 hour long) address the 25 most critical leadership competencies, from hiring to conflict resolution to delivering feedback to change management to innovation and more. Each online leadership training course integrates cutting-edge leadership skill research with immediately actionable tools, scripts and techniques for effective leadership. These leadership training courses work for managers and executives in every leadership role, from new leaders to senior leaders.
Managing Narcissists, Blamers, Drama Queens & More
Specific scripts for handling the Big Five difficult personalities — narcissists, blamers, drama queens/kings, chronically negative people, and the overly sensitive. Learn how to contain negativity, deflate egos (even when they outrank you), stop the blame game, and turn problematic employees into productive contributors.
Hiring for Attitude
Attitude accounts for 89% of hiring failures. Based on the bestselling book featured in Forbes, Fast Company & CNBC, learn the 5-part interview question that reveals coachability, 6 words that ruin behavioral interviews, new textual science that uses candidates' pronouns and verb tenses to predict performance, and a structured evaluation form for every candidate.
How To Inspire & Retain Your High Performers
High performers have a different psychology than other employees. Learn their 3 unique psychological drivers, the 4-part retention conversation script using our Shoves & Tugs model, 2 phrases high performers say when hiding what's demotivating them, how to set HARD Goals that put them into a Flow State, and the 1 corporate culture type they like best.
Taking the Pain Out of Performance Reviews
Only 6% of CEOs think performance appraisals are useful. Learn 2 sentences that make every review more comfortable, how Transactional Analysis creates an Adult-Adult partnership instead of Parent-Child dynamics, the correct order for discussing performance, money and goals, and Word Pictures to clearly delineate expected vs. actual performance.
Do More Coaching and Less Managing
The best leaders do more coaching than managing. Learn the 6-question coaching mindset assessment, 3 drivers of manager-employee trust, 4 types of probing questions that reveal deeper issues, a 5-step process (based on rational emotive behavior therapy) to help employees overcome self-limiting beliefs, and how to replace backward-looking feedback with Constructive Dialogue.
Giving Tough Feedback Without Making People Angry
81% of managers avoid confronting subordinates about inappropriate behavior. Learn the 6-step script for delivering tough feedback without triggering defensiveness, how to delayer conversations into Facts, Interpretations, Reactions and Ends, why you should never use "I statements" or a "compliment sandwich," and 1 sentence that opens and deescalates tough conversations.
Enhancing Your Emotional Intelligence
Emotional Intelligence is more predictive of leadership success than raw brains or years of experience. Take the 20-question EI Assessment, then master the tripartite model: Self-Awareness (understanding your own emotions), Other-Awareness (reading others' emotions), and Emotional Management (managing and influencing emotions). Includes an 8-part exercise and 3 steps for reading people accurately.
How to Speak So Everyone Listens
93% of leaders think they're effective communicators — yet only 11% of employees agree. Learn the 4 communication styles (Analytical, Personal, Functional, Intuitive), how to speak to a room filled with different styles using Multipathing, 3 tricks for when you and your boss have different styles, and 5 words to say when the other person isn't listening.
Getting More Influence Without Authority
Learn the 7 Personality Drivers that determine why people will (or won't) listen to you, 4 common mistakes that instantly make you less influential, how to diagnose whether someone is likely to be your Champion or Antagonist, 3 sources of power you didn't know you had, and how to develop influence in flat or matrix organizational structures.
How To Build Support For Your Change Efforts
70% of change efforts fail and mismanaging change is the #1 reason executives lose their jobs. Learn whether your change should be Evolutionary or Revolutionary, how to reframe communications so change sounds like opportunity rather than threat, 3 points that must be in every change memo, how to win over fence-sitters and deal with resisters, and 2 steps to prevent backsliding.
These are 10 of 25 courses in the complete Masterclass Library. See the full catalog to see all available topics.
Each course comes with a Trainer's Guide — discussion questions, exercises, and deeper-dive materials — so HR teams can turn a 1-hour course into a half-day of team activities. Courses can be consumed à la carte or combined into a comprehensive leadership development curriculum.
Trainer's Guides Included
Each leadership training course comes with a Trainer's Guide that your internal training team and organizational leadership can use to conduct face-to-face sessions based on the content from each course. These Trainer's Guides contain discussion questions, exercises, deeper dives, and more. We are the only leadership training firm that actually helps internal leadership trainers in this way. You can use our videos and deliver your own face-to-face training sessions using the Trainer's Guides to build a fully customized leadership development curriculum.
Perpetual Access
There are no renewal fees — ever. A few minutes after purchase, you receive an email with information to access the downloads of the video programs (video mp4 format), the PDF slides, and the Trainer's Guides. Upload the videos into your own LMS or shared drive. You get PDF files for all handouts. Your organization keeps these materials forever, and new hires or newly promoted managers can be onboarded with the same curriculum years down the line.
Scalable for Any Organization
Whether your organization has 10 managers or 10,000, the Masterclass Library scales to fit. Integrate the courses into your existing LMS, run them as lunch-and-learn sessions using the Trainer's Guides, or build a structured multi-week leadership academy. Many organizations combine the library with live onsite or virtual training for a blended approach that maximizes impact and reinforcement.
4–6 Week Leadership Certificate Programs
For leaders who want a structured, guided learning experience, Leadership IQ offers cohort-based online certificate programs that run 4 to 6 weeks. Each week includes approximately one hour of video lessons plus an assignment and quiz — totaling about 2 hours of work weekly that participants can fit around their schedule at their own pace. Participants progress through the curriculum on the same schedule, fostering accountability and peer discussion. Every program concludes with a certificate of completion that participants can display on LinkedIn or resumes to support their career goals. Individual managers can sign themselves up, or organizations can enroll 10, 20, 30 or more managers to go through a program together.
A Selection of Upcoming Courses
New cohorts launch regularly. Organizations enrolling multiple participants should contact us for group pricing.
View All Upcoming CoursesThe Blind Spot Breakthrough: 90-Day Executive Coaching
For senior executives seeking the most intensive, personalized leadership development available, Leadership IQ offers the Blind Spot Breakthrough — a 90-day executive coaching engagement designed to uncover and address leadership style blind spots with measurable, data-driven results. This is executive education delivered one-on-one, helping leaders become more confident and responsible in their approach while producing the kind of targeted behavioral change that group programs cannot.
Anonymous Stakeholder Interviews
The process begins with a custom 360-degree review — anonymous interviews with the executive's direct reports, peers, and superiors that surface specific stories about the leader's impact that their team sees but might hesitate to share. These findings are benchmarked against data from thousands of other leaders to identify the highest-impact areas for change.
Targeted Coaching Sessions
Over the following weeks, coaching focuses on concrete strategies to shift the executive's behaviors in the areas that will produce the greatest return. Sessions are practical and action-oriented — not theoretical. The executive practices new approaches between sessions and receives real-time feedback from their coach.
Progress Scorecard & Re-Measurement
At 90 days, we go back to stakeholders and ask: "Have you observed improvement?" This produces a Progress Scorecard the leader can share with their Board or CEO to demonstrate measurable growth. This data-driven approach to executive coaching — with before-and-after measurement built in — is something most traditional coaching engagements lack entirely.
The 90-day coaching program can complement group training or stand alone as a focused executive development engagement. The accelerated timeline appeals to busy executives by delivering measurable improvement in a defined period.
Learn More About Executive CoachingLeadership Principles and Emotional Intelligence
Every Leadership IQ program is built on core leadership principles that have emerged from decades of research and real-world practice. We don't teach fads or superficial theories — we teach what actually works in leadership.
Leader as Coach — Not Command-and-Control
The era of "bosses who simply give orders" is over. The best leaders act as coaches who guide, motivate, and develop their people. Being a "coach" doesn't mean being soft — it means having advanced skills in motivation, communication, and influence to get results without resorting to fear or authority. Instead of barking orders, a leader-as-coach asks probing questions, listens actively, and helps employees find their own solutions, creating an environment of trust and continuous improvement.
100% Leader — Challenge + Connection
A 100% Leader inspires employees to give their full effort — studies show these leaders enjoy the highest employee engagement. They strike the right balance between challenging their team (setting gutsy goals, pushing people to excel) and forming an emotional connection (showing empathy, understanding individual motivators). We help leaders identify their current style and adjust to achieve that critical balance, avoiding the common mistake of being either too lenient or too harsh.
HARD Goals — Setting Inspiring Goals
We challenge the traditional notion of "realistic" goals by teaching the HARD Goals framework: Heartfelt, Animated, Required, and Difficult. While SMART goals often encourage modest expectations, HARD Goals push teams past their perceived limits and create a sense of urgency and passion. People and organizations perform best when pursuing challenging, meaningful goals — turning dry objectives into emotionally compelling visions that inspire growth.
Accountability and No-Excuses Culture
Great leaders cultivate teams of people who take ownership, solve problems, and refuse to make excuses. We provide scripts and techniques for leading employees through the stages of denial, blame, excuses, and anxiety into a mindset of true accountability where they become responsible, proactive contributors who address issues head-on. Accountability is a skill and mindset that leaders must model and teach — one that drives better performance and trust because outcomes are confronted honestly and constructively.
Evidence-Based Decision Making
Good leadership isn't just intuition — it's informed by research. Surprising data points challenge assumptions: 89% of hiring failures come from attitude, not skills; 81% of managers avoid needed feedback. We teach leaders to gather data from surveys, self-assessments, and stakeholder feedback to guide strategies. Even our executive coaching starts with data rather than hunches, helping leaders move beyond personal bias to lead in a more objective, results-focused way.
The Most Important Leadership Skill: Emotional Intelligence
Every great coaching leader has mastered Emotional Intelligence. EQ is more predictive of leadership success than raw intellect or years of experience. Leaders high in EQ build strong rapport with their teams, navigate stress and conflict more effectively, and retain talent — whereas leaders with low EQ often struggle with interpersonal issues and drive people away. We break EQ down into practical sub-skills and exercises:
Self-Awareness
Leaders first learn to identify and understand their own emotions, triggers, and behavioral tendencies. Through quizzes and reflection exercises, they recognize patterns in their responses — like discovering they become defensive when receiving feedback. We encourage journaling or daily check-ins to identify emotional highs and lows. Increasing self-awareness is the foundation because a leader can't manage what they don't notice.
Other-Awareness (Empathy)
Leaders practice reading others — picking up on emotional cues of team members and colleagues. Through role-play scenarios they discern an employee's unspoken concern during a conversation. We provide scripts for showing empathy — validating an employee's feelings ("I can understand why you're frustrated") — and caution against responses that shut people down. People follow leaders with high EQ and quickly leave those with low EQ.
Emotional Management (Self-Regulation & Relationship Management)
Leaders learn concrete tools: breathing or pausing techniques when anger rises, conversation strategies to de-escalate emotional situations, and one-sentence openers that acknowledge tension and set a collaborative tone. We include exercises like the "trigger word" activity — identifying words that inflame conflict (like "you always…") and practicing alternative phrasing. Additionally, we emphasize positive practices like showing appreciation to improve the team's emotional climate.
Train Your Whole Team: Scalable Programs
Training one or two leaders can have a ripple effect, but training an entire team or organization creates a culture of leadership excellence. Leadership IQ emphasizes scalable programs — whether your team is a small department or a Fortune 500 company with thousands of managers.
Library of 25 Leadership Masterclasses
A turnkey curriculum covering all major leadership topics with perpetual access for a one-time cost. Every supervisor uses the same scripts and models, creating consistency in leadership practices across the organization. New hires or newly promoted managers can be onboarded with the same materials years down the line. Integrate into your LMS or intranet for on-demand access.
Internal Cohort Scheduling
Run private cohorts of our multi-week programs. Schedule 30 managers to progress through six weekly modules together with facilitated discussions. We help set up these cohorts or train your HR facilitators to run them. A hybrid approach often works best: a live kickoff by Mark Murphy, self-paced modules for several weeks, then a live closing session.
Train-the-Trainer Materials
We are one of the only leadership training firms that provides materials expressly for internal trainers. Each course includes a Trainer's Guide with discussion questions, exercises, and deeper-dive materials. We also supply slide decks, handouts, and scripts so your HR team can take our content and run with it. One purchase of the library gives you dozens of potential facilitators.
Manager-Led Reinforcement Sessions
Empower department heads to host "lunch-and-learn" sessions using the course content. A manager can play a 10-minute excerpt at a team meeting, then use the guide's questions to discuss real applications. These manager-led sessions keep training alive long after the formal program — becoming part of regular team routines and multiplying the impact exponentially.
Drive Positive Change That Aligns With Business Goals
The value of leadership training lies in the results it produces — stronger employee engagement, higher productivity, better talent retention, and successful change initiatives. Leadership IQ's programs are engineered to drive positive change that aligns with business goals.
Define Measurable Outcomes
We help organizations clarify what "success" looks like from the start. Whether it's reducing high-performer turnover, increasing employee trust as measured by surveys, or speeding adoption of a new strategy — by identifying key performance indicators (KPIs), we aim the training toward those results. Leaders learn to set inspiring HARD Goals, have coaching conversations that make employees feel supported, and address disengagement warning signs early.
Apply Skills to Drive Immediate Results
Each module ends with a clear call to action: Go try this technique this week. One of the most frequent comments we get from attendees is "I used this immediately." After the Inspiring & Retaining High Performers course, managers conduct "Stay Interviews" using our 4-part retention script. After the productivity course, leaders map tasks into Green/Yellow/Red categories and eliminate low-value activities — often freeing up significant strategic time within days.
Catalyze Organizational Change
We align training programs with ongoing change initiatives. If a company is rolling out a new performance management system, we deliver our Leading Change module to all managers — teaching them to create urgency, articulate "the why," and guide teams through stages of change. 70% of change efforts fail; by tying training to live initiatives, you get immediate opportunities to apply skills, dramatically increasing adoption.
Track KPIs Over Time
We counsel organizations to track KPIs at 3-month, 6-month, and 12-month intervals: employee engagement survey scores, reduction in turnover, faster project delivery, higher internal promotion rates, and customer satisfaction. Leadership IQ assists with follow-up surveys where leaders self-report behavior changes — and for coaching programs, we conduct before-and-after stakeholder surveys to measure observable change.
Assessment, Metrics, and Demonstrating Results
To prove the impact of leadership training, you need a solid plan for assessment and measurement. Leadership IQ helps organizations put in place a measurement strategy that spans before, during, and after the training — collecting the right data to demonstrate ROI and continuously refine the program.
Pre-Program Assessment (Baseline)
We conduct a pre-program survey or assessment to gauge current leadership behaviors and pain points — asking leaders and their team members about practices like feedback frequency, goal clarity, and coaching quality. We also incorporate participant data into session design: Mark often brings up this data in training itself, tailoring content and engaging leaders by showing "Here's what your peers said."
Post-Program Assessment (Immediate)
Right after training, we measure reaction and learning. Beyond "liking" the training, we ask what specific tools participants plan to use. If 90% of managers say "I will use the 6-step feedback script," that's a leading indicator of behavior change. For certificate programs, participants take quizzes and a final test — scores demonstrate knowledge acquisition and passing earns a formal certificate of completion.
90-Day Evaluation Checkpoint
About 3 months post-training, a follow-up survey asks participants which skills they've applied and what outcomes they've noticed. Direct reports answer anonymously whether they've observed changes in their manager's behavior. By 90 days, if training was effective, others should be seeing a difference. This is also a chance to identify obstacles and determine if managers need a booster or additional support.
12-Month Evaluation & ROI
At 6–12 months, revisit baseline metrics: Did engagement scores improve? Did turnover decrease? Did internal promotion rates increase? Aggregate performance review data for those who underwent training vs. those who didn't. Gather qualitative feedback and anecdotes. Then compile the data into a compelling report or case study that showcases before-and-after comparisons, trend charts, and representative quotes from participants and team members.
Implementation Plan and Follow-Up Coaching
A great training program can falter without a thoughtful implementation and follow-up plan. Leadership IQ partners with clients and key stakeholders to craft structured rollout plans, drawing on our experience of what drives adoption and sustained transformation.
Initial Planning & Alignment
Define scope, secure buy-in from top leadership, identify training groups, and clarify objectives. Assign a project owner (often HR/L&D) and align the rollout with strategic calendars — avoiding peak seasons and timing training before major change rollouts so skills are fresh.
Communication & Launch
Announce the program internally emphasizing the "why." We help craft announcements from the CEO or Head of HR underscoring leadership's support. Provide schedules, what to expect, and how it ties to personal and company success. Roll out pre-assessments to gather baseline data.
Program Delivery & Rollout Timeline
Create a detailed timeline: kickoff webinar → weekly self-paced courses + assignments → live virtual workshops for practice → facilitated discussions. Set calendar invites well in advance and ensure senior leaders drop in to kick off sessions. Leadership IQ provides an account manager to coordinate with HR and keep everything on track.
Follow-Up Coaching & Reinforcement
Schedule group coaching webinars (Q&A "office hours"), one-on-one coaching for high-impact roles, and quarterly reinforcement workshops. Provide continued access to online modules. Engage senior leaders as sponsors who debrief trainees using common language from training. Plan quarterly "reunion" meetings where cohorts share best practices and address obstacles.
Long-Term Integration
Integrate leadership behaviors into performance management criteria. Make training completion required for new manager onboarding. Develop a leadership playbook summarizing key techniques. Establish mentoring programs where seasoned leaders coach newer ones. By weaving training concepts into daily processes — team meeting agendas, one-on-one templates, review criteria — you create a culture of continuous leadership development.
Sample Rollout Timeline
Inquire About Leadership Training for Your Organization
Tell us about your organization's needs and we'll be in touch to discuss how Leadership IQ can deliver maximum impact for your leaders.
About Mark Murphy
Mark Murphy is the founder of Leadership IQ, a New York Times bestselling author, a Senior Contributor to Forbes, and one of the most widely cited leadership researchers in the world. He has been consistently ranked as a Top 30 Leadership Guru, and his research studies have reshaped how organizations think about performance, engagement, and leadership effectiveness.
His books include the New York Times bestseller Hundred Percenters: Challenge Your People to Give It Their All and They'll Give You Even More; Hiring for Attitude (featured in Fast Company, The Wall Street Journal, and selected as a top business book by CNBC); HARD Goals: The Science of Getting From Where You Are to Where You Want to Be; Truth at Work: The Science of Delivering Tough Messages; The Deadly Sins of Employee Retention; and his latest, Team Players: The Five Critical Roles You Need to Build a Winning Team.
He has lectured at the United Nations, Harvard Business School, the Clinton Foundation, Microsoft, IBM, MasterCard, Merck, Charles Schwab, Aflac, and hundreds of other organizations spanning virtually every industry. His work has appeared in The Wall Street Journal, Harvard Business Review, The New York Times, Fortune, Forbes, Bloomberg BusinessWeek, Inc., CNBC, U.S. News & World Report, The Washington Post, the Los Angeles Times, and more. He has appeared on CNN, NPR, CBS News Sunday Morning, ABC's 20/20, and Fox Business News.
All leadership training programs are fully customized to your unique needs and can be delivered in-person, online, or through a blended approach.
Frequently Asked Questions About Leadership Training
What makes Leadership IQ's training different from other leadership training programs?
Unlike generic "off-the-shelf" training, Leadership IQ's programs focus on practical behavior change — giving leaders specific tools and scripts they can apply immediately on the job. All training content is grounded in our ongoing research on what drives leadership success, ensuring that every lesson targets behaviors proven to improve engagement, accountability, and results. We also provide Trainer's Guides with every course so organizations can extend the learning through internal workshops.
Who are these leadership training programs designed for?
Leadership IQ offers programs for leaders at every level — from high-potential individual contributors transitioning into leadership roles, to middle managers and department heads, to C-suite executives. Programs like Emerging Leaders are designed for new leaders, helping them gain the confidence and skills to lead others effectively. Our executive coaching and advanced cohort programs serve seasoned leaders looking to refine their leadership style. HR professionals tasked with developing leadership talent across the organization also benefit from our train-the-trainer resources.
What delivery formats are available?
Our leadership training is extremely flexible. Options include live onsite workshops (half-day to multi-day), virtual training sessions (90-minute to 3-hour modules), on-demand e-learning through our video course library (perpetual access, learn at your own pace), and multi-week cohort-based certificate programs (4 to 6 weeks). Often, the best solution is a blended approach — for example, a live kickoff workshop followed by several weeks of online micro-courses and virtual coaching sessions. This flexibility makes it easy for leaders to invest in their career development without disrupting day-to-day responsibilities.
Do your programs offer certificates or continuing education credits?
Yes. Multi-week programs like The Leader as Coach and Emerging Leaders end with a certificate of completion, demonstrating that participants have mastered the material and passed a final test. While we don't pre-certify with every association, our programs meet the rigor required for continuing education, and we support attendees who seek CEU/PDU credits by providing detailed syllabi and proof of attendance. Many participants successfully apply these hours toward credits with SHRM, HRCI, PMI, and other professional associations.
How do you measure the impact of leadership training?
We help organizations implement a structured measurement strategy: pre-program assessments to establish baselines, immediate post-training evaluations of knowledge and planned application, 90-day follow-up surveys of both participants and their direct reports, and 12-month comprehensive evaluations of KPIs. For executive coaching, we conduct before-and-after stakeholder surveys to measure observable behavioral change. We also assist with creating case studies to showcase ROI.
Can these programs be scaled to large organizations?
Absolutely. Our Library of 25 Masterclasses provides perpetual access for a one-time cost, so you can train hundreds or thousands of managers with consistent content. We help organizations set up internal cohorts, train facilitators with our Trainer's Guides, and design rollout timelines that minimize business disruption. All virtual sessions are recorded for reuse, and our content can be integrated into your Learning Management System for on-demand access.
Ready to Develop World-Class Leaders?
Leadership IQ's training programs challenge assumptions, provide actionable tools, and change how leaders think, speak, and act. If you're looking for leadership training that builds confident leaders who can lead others to long-term success, let's start the conversation.
Contact Mark's Team




