How to Make AI Writing Sound Human
[A One-Hour Intensive]

Are you sick of people asking you, "Did AI write this?"

Everyone can spot AI writing. There's the giveaway words and those short staccato sentences. And the uniform paragraph blocks that all run about the same length. Paragraphs that open with "In today's fast-paced world..." Plus, don't forget the em dashes everywhere.

Once people learn what the AI pattern looks like, they can't unsee it. And then everything you send gets read with skepticism: Did you actually write this?

Led by New York Times bestselling author and Forbes senior contributor Mark Murphy, this 1-hour masterclass shows you how to make AI-generated content sound like you wrote it yourself, so your bosses and customers stop silently wondering whether anything you send is really from you.

You'll discover the two little-known concepts (perplexity and burstiness) that hold the secret to human-sounding writing, the exact words and structural tells to strip out, and the prompts that prevent AI patterns from showing up in your drafts at all. You'll walk away with a ready-to-paste custom instructions block for ChatGPT, Claude, Copilot, etc. plus a finishing checklist for cleaning up anything the AI gives you.

In this session, you'll learn:

• Perplexity and burstiness — the two weird-sounding concepts that quietly control whether your writing reads as human or machine (and how to hit both on purpose)
• The 26-word banned list of AI giveaways to scrub from every draft, and the plain-English alternatives that replace each one
• The single most recognizable AI pattern in bullet-formatted writing, and why real humans almost never write lists this way
• The 13 filler phrases to delete on sight, like "In today's fast-paced world" and a dozen more you probably use every week without thinking
• A copy-paste custom instructions block for ChatGPT, Claude, and Copilot that strips out AI patterns before you generate a single word
• The few-shot prompting method for training an AI to write in your voice, using samples you already have sitting on your hard drive
• Why em dashes got nicknamed "the ChatGPT hyphen," and the simple punctuation swap that instantly reads more human
• The six-pass editing sequence that takes any AI draft to publishable in minutes (do these in the wrong order and you'll waste hours)
• The eight soft verbs that quietly drain the life out of business writing, plus the precise action verbs that put it back
• The 15-point finishing checklist for any AI draft, including the one line you should almost always delete from your opening paragraph

About the Presenter

Through his groundbreaking research, Mark Murphy has created some of the biggest ideas in leadership. He's a New York Times bestselling author, a FORBES Senior Contributor, ranked as a Top 30 Leadership Guru, and the Founder of Leadership IQ.

He's trained leaders at the United Nations, Harvard Business School, Microsoft, MasterCard, SHRM, and hundreds more.

Mark leads one of the world's largest leadership skills studies, and his work has appeared in The Wall Street Journal, The New York Times, Fortune, Forbes, Bloomberg BusinessWeek, and U.S. News & World Report. Mark has also appeared on CNN, NPR, CBS News Sunday Morning, ABC's 20/20, and Fox Business News.